MARKETING & AUTOMATION
TURN ENGAGEMENT INTO GROWTH WITH AUTOMATION
Easily personalize journeys, launch multichannel campaigns, and track KPIs on Mywellness CRM, so you can deliver seamless experiences that keep clients engaged and your business growing.
Automate Journeys and Campaigns to Save Time and Maximize Impact
CREATE PERSONALIZED JOURNEYS
Use ready-made templates for onboarding, promotions, and retention, and guide clients with targeted actions that keep them engaged.
REACH THE RIGHT AUDIENCE
Define your targets, tailor your messaging, and launch campaigns using data-driven insights to reach members via app, email, and more.
MONITOR, ANALYZE, AND OPTIMIZE
Track KPIs to measure the success of your journeys and campaigns, gaining insights that help you improve retention and increase secondary spending.CAPTURE THEIR ATTENTION AND FOSTER LOYALTY
Attract, engage, and retain clients with automated communications and timely interventions that boost motivation, reduce staff workload, and put valuable data in your hands—all while ensuring a smooth and engaging fitness and wellness experience.
CREATE JOURNEYS THAT EVOLVE WITH YOUR CLIENTS
Craft your own automation flows or edit ready-made templates and apply specific triggers, rules, and actions while monitoring the effectiveness of each stage.
- Standard journeys – Welcome new clients and ensure they get the most out of their experience
- Training experiences – Deliver structured workouts that keep people engaged
- Retention journeys – Reduce dropouts with targeted incentives and reactivation strategies
AUTOMATED JOURNEYS ALLOW YOU TO SUPPORT THEM EVERY STEP OF THE WAY
THE RIGHT MESSAGE, AT THE RIGHT TIME IN APP
Launch targeted campaigns that reach the people you want wherever they are—via app, email or directly on gym-floor screens—to ensure relevant communication at every stage.
- Professional emails – Customize messages with a drag-and-drop editor for a polished look.
- Push notifications & popups – Deliver timely updates via app or connected equipment.
- Automatic segmentation – Group clients based on behavior for precise targeting.
TRACK JOURNEY AND CAMPAIGN PERFORMANCE WITH REAL-TIME ANALYTICS
Track KPIs, optimize workflows, and make data-driven decisions to maximize conversions and efficiency
- Track journey completion rates
- Analyze funnel performance for marketing campaigns
- Monitor staff efficiency and additional revenue streams
- Measure communication effectiveness with detailed reports
KEEP CLIENTS CONNECTED WITH A MEMBER APP
Deliver a premium digital experience with a branded or custom app. Keep in touch with clients, promote exclusive offers, and create a seamless channel for engagement—all while reinforcing your brand identity.
DISCOVER WHAT AUTOMATED JOURNEYS AND CAMPAIGNS CAN DO FOR YOUR BUSINESS
TECHNOGYM S.p.A VIA CALCINARO 2861, 47521 CESENA (FC)
Fiscal code and VAT: 06250230965 Certified Electronic Mail (PEC): technogym.amministrazione@legalmail.it Company registration number at the Forlì-Cesena Register, REA 315187 Fully paid up capital Euro 10.066.375,00 Siae License 201500000083
Fiscal code and VAT: 06250230965 Certified Electronic Mail (PEC): technogym.amministrazione@legalmail.it Company registration number at the Forlì-Cesena Register, REA 315187 Fully paid up capital Euro 10.066.375,00 Siae License 201500000083